The collectable cars get a technological makeover. The Hot Wheels Apptivity Car Assortment for iPadallows kids to place their Hot Wheels cars on the tablet for a new racing experience. To play, parents download the free Hot Wheels Apptivity app from the iTunes store, and then kids place their vehicle on the screen to race. Even older fans of Hot Wheels will love this game.
The Hot Wheels Apptivity is part of Mattel new Apptivity line, which is described as "toy meets tablet," creating a new play experience using its patent-pending "Active Touch" anti-scratch technology. The Active Touch technology on the bottom of the vehicles ensures that the tablet's screen surface will go unscathed. Three games are included in the app, and the toy set includes two vehicles.